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About the collection

Take a journey to our beginning, where history meets the bohemian spirit of a city, bursting with ideals and fuelled by the passion for curiosity. Inspired by the artists, poets, and rebels of Paris, follow our rebellious Muse on a wonderland-like journey that takes our protagonist from the banks of The Seine into a garden come alive by the light of the moon.

Rue’s most loved styles from past collections that brides are constantly drawn to. From Rue-signature A-lines to exclusive bold graphic laces that have stood the test of time, the Icons collection has something for every bride.

From show-stopping to minimal, find your perfect veil pairing.

Rue De Seine Sleeves
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Direct Orders

So you've found the Rue gown of your dreams but there are no retailers near you? No worries! We have a direct orders team who are here to help.

Veils
About
- Ethos
- The Rue Atelier
About

Here at the Rue Atelier, we take a multi-dimensional approach to design and craftsmanship, to ensure your gown is made to the highest standards and is as unique as your love story.

From the mind of our designer to the hands of our makers, discover the journey of how a collection goes from concept to gown.
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Adventure With Rue

Dreamlands

Name: Rue de Seine
Address: Auckland, New Zealand
Price range: $

Wandering through the mountains or rugged shorelines along New Zealand's coast fills our adventurous hearts. There is nothing better than finding these dreamy seascapes, for the most recent adventure we found this hidden little cove and went back with our most loved styles out for this styled shoot. Explore more of the shoot below!

Shop the featured gowns:

Avril

Cassian

Jade

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Adventure With Rue

Dreamlands

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